February 22, 2022

Coglode Live 1 - Status

Status matters because the need to compare one's self with others is pervasive, occuring whether or not we want it to.

In our first ever deep-dive, we'll be delving into Status:

• We’ll understand the science behind why Status affects us so deeply.
• We’ll hear and experience stories of Status being used in the wild.
• We’ll give you new ways to artfully and ethically apply Status to sales, loyalty programmes and product portfolios.

At the end you'll have the chance to decide which Nugget we dive into next!

See you there :)

Pitch deck

What's Cooking?

New Nugget In The Wild

How Cadbury reimagine sharing by exposing everyday social tension
How Cadbury reimagine sharing by exposing everyday social tension
This week

New Nugget In The Wild

Leave your cup in our shop
Leave your cup in our shop
This week

New Cheat Sheet

New "Overcoming Reactance" Cheat Sheet
New "Overcoming Reactance" Cheat Sheet
This week

New Cheat Sheet

New "Organisational Change" Cheat Sheet
New "Organisational Change" Cheat Sheet
This week

New Nugget In The Wild

How Hismile limit product access to create excitement, sales & deep brand loyalty
How Hismile limit product access to create excitement, sales & deep brand loyalty
This week

New Pairing

A Monzo case study on saving refunds by default
A Monzo case study on saving refunds by default
This week

New Nugget

Refund Effect (2024)
Refund Effect (2024)
This week

Improvement

New Nugget 2.0 schematic
New Nugget 2.0 schematic
This week

New Nugget In The Wild

How Experian's CreditLock creates calm with well-designed control
How Experian's CreditLock creates calm with well-designed control
This week

New Cheat Sheet

New "Overcoming Status Quo" Cheat Sheet
New "Overcoming Status Quo" Cheat Sheet
This week

Improvement

Simplified navigation
Simplified navigation
This week

Improvement

After ten years, just who is behind Coglode?
After ten years, just who is behind Coglode?
This week